Moguldom Media Group’s Livesteez Embraces Google-Led OpenSocial Framework
Premier Urban Social Media Site Adopts Leading-Edge Technology to Enhance User Experience
NEW YORK – [April 9, 2008] –Moguldom Media Group, an innovative new media company, today announced that its Livesteez site has become the first urban-focused social media property to embrace Google’s Open Social framework. Backed by leading social sites like Bebo, MySpace, and hi5, OpenSocial allows developers to create programs that can run on many social networks. Launched earlier this year, Livesteez has quickly won a strong following as the premier social media website geared to urban consumers.
“While we’re pleased with the rapid success Livesteez has achieved, no site can afford to become complacent in today’s fast-moving social media space. We’re committed to making Livesteez the ultimate online destination for young African-Americans everywhere, and we continually explore the latest social media technologies and methods to enhance the experience we provide to our members. Our early adoption of OpenSocial positions Livesteez for the future by making it simple for us to integrate exciting new features into the site,” said Marv Frazier, CEO, Moguldom Media Group.
Moguldom’s embrace of OpenSocial enables the company to harness one of the most powerful trends in social media: the creation of add-on applications for social networking sites by third-party developers. In the past, site-specific technologies have limited the ability of developers to build applications compatible with a wide range of sites. As an emerging standard, OpenSocial makes it simple for sites to take advantage of the full range of innovation on the market. Other leading social networks implementing OpenSocial, includeBebo, Engage.com, Friendster, hi5, Hyves, imeem, LinkedIn, MySpace, orkut, Six Apart, Tianji, and XING.
“As the social networking space becomes increasingly competitive, the most successful sites will be those that harness the kind of innovative thinking behind OpenSocial,” said Chris Page, Chief Developer for Moguldom Media Group. “This leading-edge technology will make it simple for us to put the full creativity of the developer community to work on Livesteez.”
Livesteez combines online video and other unique content with social networking tools to offer a truly comprehensive online experience to urban consumers, from finding a date to debating politics to catching up on the latest news and entertainment. The site’s video content is powered by Limelight Networks, the content delivery network behind Facebook, brightcove, and iFilm.
About Moguldom Media Group
The Moguldom Group is a new media company with a portfolio of popular niche blogs that includes Bossip.com, the leading celebrity gossip website serving African American consumers; Lossip.com, a similar website serving Latin American consumers; F-Listed, which covers general celebrity gossip with a unique edge and male sensibility; MingXingYao.com, a Mandarin-language blog covering Chinese celebrities; and Livesteez, a video-oriented urban social networking site. All Moguldom Media Group properties benefit from a favorable online advertising environment, unique credibility within the communities it serves, and strong strategic relationships.